Curated ExperiencesSimplicity in Mind is a Hudson Valley-based creative design studio specializing in intimate weddings, immersive events, editorial productions, and brand experiences throughout New York & the East Coast.
Artfully Designed to leave a lasting impression.
Intimate Weddings
Thoughtfully composed moments for the artfully inclined.
For couples seeking a wedding that feels intentional, personal, and beautifully designed.
We focus on intimate and micro weddings where the guest experience takes priority over scale. Our approach combines event design, florals, creative direction and planning support to create a celebration that feels cohesive from beginning to end.
Services may include:
Event Design & Creative Direction
Floral Design
Tablescape Design
Venue & Vendor Recommendations
Concept Development
Layout & Spatial Planning
Installation Management
Stationery Guidance
Wedding Day Styling
Artful & Intentional.
For hosts who want to create an unforgettable experience.
From milestone birthdays and anniversary celebrations to private dinners and seasonal gatherings, we design events that feel immersive, elevated and personal.
Services may include:
Event & Atmosphere Design
Floral Design
Tablescapes
Boutique Rental Selections
Custom Installations
Event Day Styling
Private Events & Dinner Parties
Editorial Productions, Brand Experiences & Set Design
Creative direction and event styling for photographers, publications, brands venues, and creative professionals seeking thoughtfully designed visual experiences. We partner with you to produce editorial imagery, branded environments, custom installations, and experiential activations that feel intentional, artistic, and story-driven.
Services may include:
Creative Direction
Set Design
Production Design
Floral Styling & Installations
Prop Sourcing
Brand Activations
Location / Venue Styling
Product Launches
Experiential Marketing Events
Projects are custom quoted based on scope, location, and production requirements.
What to Expect
-
We design with intention. Every detail is considered in relation to the full environment, resulting in work that feels balanced, immersive, and refined.
-
We offer a highly personalized approach that blends creative direction, event design, florals, and planning support into one cohesive experience.
Our goal is to create an experience that feels seamless from beginning to end.
-
We begin with a consultation to understand your vision and priorities. From there, we develop a custom proposal. Once booked, we create a detailed design deck outlining palette, floral direction, and overall aesthetic, refining each layer as your event approaches.
-
To ensure every project receives the level of attention it deserves, we accept a limited number of commissions each year.
Intimate Weddings begin at $10,000
Private Events & Dinner Parties (under 50 guests) begin at $7,000
Creative Installations, Editorial Productions, and Brand Projects are custom quoted.
-
Unlike tradition floral studios or planners, we consider how florals, lighting, furniture, textiles, stationery, and atmosphere work together to create a complete experience.
This holistic approach allows us to create events that are intentional & unique.
-
From concept to completion our team manages all installation and breakdown.
We design with both aesthetics and logistics in mind and oversee every detail with precision & care.
-
We take on a limited number of destination events each year. Travel fees and minimums apply depending on location.
We are currently booking events in the Hudson Valley, New York, Connecticut, Rhode Island, The Berkshires, Raleigh North Carolina and New Jersey.