Curated  Experiences

Simplicity in Mind is a Hudson Valley-based creative design studio specializing in intimate weddings, immersive events, editorial productions, and brand experiences throughout New York & the East Coast.

Artfully Designed to leave a lasting impression.

A table set with a floral centerpiece, candles, and elegant dinnerware, featuring peonies, hydrangeas, and greenery for a special occasion.
Abstract textured background in shades of green with light streaks and smudges.
A long banquet table set for an outdoor event, with floral arrangements, candles, and place settings, surrounded by white chairs and set against a backdrop of green plants and a stone wall.

Intimate Weddings

Thoughtfully composed moments for the artfully inclined.

For couples seeking a wedding that feels intentional, personal, and beautifully designed.

We focus on intimate and micro weddings where the guest experience takes priority over scale. Our approach combines event design, florals, creative direction and planning support to create a celebration that feels cohesive from beginning to end.

Services may include:

  • Event Design & Creative Direction

  • Floral Design

  • Tablescape Design

  • Venue & Vendor Recommendations

  • Concept Development

  • Layout & Spatial Planning

  • Installation Management

  • Stationery Guidance

  • Wedding Day Styling

Inquire
A floral arrangement with various pink, white, and purple flowers in a dark vase on a wooden surface.
Outdoor wedding reception set up with long tables covered with white tablecloths, decorated with floral arrangements, and surrounded by white chairs. In the background, there is a stone building with arched windows and a staircase leading up to it, along with a large tree near the building.

Artful & Intentional.

For hosts who want to create an unforgettable experience.

From milestone birthdays and anniversary celebrations to private dinners and seasonal gatherings, we design events that feel immersive, elevated and personal.

Services may include:

  • Event & Atmosphere Design

  • Floral Design

  • Tablescapes

  • Boutique Rental Selections

  • Custom Installations

  • Event Day Styling

Private Events & Dinner Parties

Inquire
Elegant table setting with floral centerpiece, fine china, and glassware for a special occasion dining experience.
Two women in vintage white dresses, one playing a harp and the other touching her hair, in a romantic, floral setting.

Editorial Productions, Brand Experiences & Set Design

Creative direction and event styling for photographers, publications, brands venues, and creative professionals seeking thoughtfully designed visual experiences. We partner with you to produce editorial imagery, branded environments, custom installations, and experiential activations that feel intentional, artistic, and story-driven.

Services may include:

  • Creative Direction

  • Set Design

  • Production Design

  • Floral Styling & Installations

  • Prop Sourcing

  • Brand Activations

  • Location / Venue Styling

  • Product Launches

  • Experiential Marketing Events

Projects are custom quoted based on scope, location, and production requirements.

Inquire

What to Expect

A floral centerpiece with white, red, and blush pink flowers, along with dark purple berries, displayed on a wooden table. Two white candles in glass holders are also on the table, with a stone wall in the background.
A couple embracing outdoors, with a wedding veil draped over both their heads, holding a bouquet of flowers, on a sunny day.

  • We design with intention. Every detail is considered in relation to the full environment, resulting in work that feels balanced, immersive, and refined.

  • We offer a highly personalized approach that blends creative direction, event design, florals, and planning support into one cohesive experience.

    Our goal is to create an experience that feels seamless from beginning to end.

  • We begin with a consultation to understand your vision and priorities. From there, we develop a custom proposal. Once booked, we create a detailed design deck outlining palette, floral direction, and overall aesthetic, refining each layer as your event approaches.

  • To ensure every project receives the level of attention it deserves, we accept a limited number of commissions each year.

    • Intimate Weddings begin at $10,000

    • Private Events & Dinner Parties (under 50 guests) begin at $7,000

    • Creative Installations, Editorial Productions, and Brand Projects are custom quoted.

  • Unlike tradition floral studios or planners, we consider how florals, lighting, furniture, textiles, stationery, and atmosphere work together to create a complete experience.

    This holistic approach allows us to create events that are intentional & unique.

  • From concept to completion our team manages all installation and breakdown.

    We design with both aesthetics and logistics in mind and oversee every detail with precision & care.

  • We take on a limited number of destination events each year. Travel fees and minimums apply depending on location.

    We are currently booking events in the Hudson Valley, New York, Connecticut, Rhode Island, The Berkshires, Raleigh North Carolina and New Jersey.

Inquire
A formal dinner table setting with a floral-patterned plate, gold flatware, crystal glassware, surrounded by flowers and greenery, on a dark table with a copper border.
A dark wooden wall with three lit white candles in brass holders, surrounded by a peach-colored rose, red roses, green leaves, and white grapes. Below is a stone hearth.